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  • Union Square 4th Quarter Surge Statistics

     

    From the Union Square Partnership:

    Union Square’s fourth quarter performance capped a strong
    2024, marked by year-over-year growth across key metrics:

    Ground Floor Leasing: 49 new businesses opened in 2024,
    with Union Square’s signature culinary scene driving 65%
    of leasing activity.

    Foot Traffic: An average of 370k daily trips in 2024
    reflected a 4% increase over 2023, which itself saw a 15%
    rise compared to 2022.

    Consumer Spending: A 5% increase in 2024 over 2023,
    fueled by higher spending at restaurants and bars (+7%),
    entertainment (+18%), and retail (+3%), continuing upward
    trajectories from 2023 (+8%) and 2022 (+17%).

    In Q4, the district experienced a 23% surge in visits and a
    28% jump in consumer spending during Urbanspace’s Union
    Square Holiday Market, highlighting Union Square’s appeal for
    unique experiences and shopping. With notable Q4 restaurant
    openings such as Leon’s and Le Basque driving momentum,
    18 new businesses are already set to debut in 2025. These
    include Seahorse at the newly renovated W New York – Union
    Square, Café Zaffri at The Twenty Two, and Flight Club,
    signaling strong economic growth for the year ahead

  • Latest New School Construction Update

    DOB has granted our request to start placing our concrete at 6am, which will allow us to finish this work earlier in the evening. We have 5 more instances like this until we finish our superstructure in early June.

    Therefore next week (April 23 to April 27), Superstructure work will continue at the 14th and 15th floor levels. Monday, April 23rd, and Thursday, April 26th, we will have a pour with a 6 am start time and similar end time, weather permitting. Deliveries for the internal systems of the building have been ongoing and will continue, although they should not greatly affect the flow of pedestrian and road traffic.

    The following week (April 30 to May 4), we will continue superstructure concrete and slabs on the 15th and 16th floor levels. Deliveries for the internal systems of the building have been ongoing and will continue, although they should not greatly affect the flow of pedestrian and road traffic.

    This weekend the site will be open on Saturday, April 21st for superstructure related activities between the work hours of 7AM and 5PM as permitted by the City. To control noise levels within the site, work activities will be limited to the placement of formwork and concrete, plumbing and electrical work, rebar for concrete placement, using the crane and equipment to support all activities. Safety horns are used, and required by law, to coordinate lifting with the crane and to alert the workers of the danger overhead. We have directed the operators to limit the use of horns to one short sounding and to use the crane later in the day so as to avoid any excess noise.

    In addition to the normal work on the job site, we will have an additional crane on site at 13th st. and 5th ave. to install the stair trusses on the west side of the building. The crane will be completely on site and should not interfere with pedestrian or automotive traffic in the area.