We’re Getting a Hyatt Hotel

From the Union Square Partnership:

Union Square’s fourth quarter performance capped a strong
2024, marked by year-over-year growth across key metrics:

Ground Floor Leasing: 49 new businesses opened in 2024,
with Union Square’s signature culinary scene driving 65%
of leasing activity.

Foot Traffic: An average of 370k daily trips in 2024
reflected a 4% increase over 2023, which itself saw a 15%
rise compared to 2022.

Consumer Spending: A 5% increase in 2024 over 2023,
fueled by higher spending at restaurants and bars (+7%),
entertainment (+18%), and retail (+3%), continuing upward
trajectories from 2023 (+8%) and 2022 (+17%).

In Q4, the district experienced a 23% surge in visits and a
28% jump in consumer spending during Urbanspace’s Union
Square Holiday Market, highlighting Union Square’s appeal for
unique experiences and shopping. With notable Q4 restaurant
openings such as Leon’s and Le Basque driving momentum,
18 new businesses are already set to debut in 2025. These
include Seahorse at the newly renovated W New York – Union
Square, Café Zaffri at The Twenty Two, and Flight Club,
signaling strong economic growth for the year ahead

Permits have been filed to build a 12-story 29-unit building at 34 Union Square East. The proposed 124-foot-tall building will have 29,390 square feet of residential space and 1,555 square feet of commercial space. The site formerly held a TGIF restaurant and then the Spacious co-working space. It has been vacant for six years.

Next week (August 20 to August 24), Material and equipment deliveries and installation work will continue on all floors. Curtain wall installation on upper floors will continue and lower levels will continue on 13th st. with the aid of a small crane. The crane will remain on 13th st. for the purpose of curtain wall installation.

The following week (August 27 to August 31) Material and equipment deliveries and installation work will continue on all floors. Curtain wall installation will continue on all floors. Work on 13th st should be complete by the end of this week and will be moved to 5th ave. to continue wrapping the building.

This weekend the site will be open on Saturday, August 25th for superstructure related activities and curtain wall installation between the work hours of 7AM and 5PM as permitted by the City. The crane on 13th st. will not be used during the weekend. Con Ed is on site working on the building but is not in any of the streets.

Additionally over the holiday weekend the site will be open on Saturday, September 1st but will be closed on Monday, the 3rd.

Next week (February 11 to February 15), material and equipment deliveries and installation work will continue on all floors inside the building as well as roof work. Additionally we will begin work on the new sidewalks around the building.

The following week (February 18 to February 22), Material and equipment deliveries and installation work will continue on all floors and roofs as well as sidewalk work. The site will be closed on Monday, February 18th, for the holiday.

This weekend the site will be open on Saturday, February 9th for interior, superstructure and sidewalk related activities between the work hours of 7AM and 5PM as permitted by the City.

UPDATE: JAN 14: Trader John’s has covered up their sign. Apparently the idea didn’t fly past the lawyers.

Jan. 9 (Bloomberg) — Trader Joe’s Co., the operator of specialty grocery stores, sued Gristede’s Foods Inc., alleging the supermarket chain committed trademark infringement by opening a food market in New York called Trader John’s.

Gristede’s is opening the Trader John’s “knock-off food market” three blocks from a Trader Joe’s store in Manhattan, according to a complaint filed Jan. 8 in federal court in New York. The Trader John’s name misleads consumers and diminishes the Trader Joe’s brand, according to the complaint.

“We take seriously any attempt to infringe on our trademark and we are taking the necessary action to stop this particular attempt,” Trader Joe’s spokeswoman Alison Mochizuki said in an e-mailed message.

The lawsuit has no merit, said John Catsimatidis, Gristede’s chief executive officer.

“My name is John and I am a trader so I don’t know what their problem is,” he said in a telephone interview. Gristede’s lawyers haven’t seen the complaint yet, Catsimatidis said. “We’ll see what happens.”

The Trader John’s store at 5 West 14th St. in Manhattan will open Jan. 15, Catsimatidis said.

The Trader Joe’s store is three blocks away at 142 East 14th St. The company has 300 locations in 25 states and Washington. Gristede’s has about 35 shops in the New York area, Catsimatidis said.

Trader Joe’s sent a “cease and desist” letter Jan. 6 to Gristede’s, asking it to “immediately change the name and decor of the infringing store,” according to the company’s complaint.