Remember: Union Square Offers Shopping Discounts

Warmer weather means ice cream in the park. Van Leeuwen returns to USQ as the seasonal vendor for another great summer near the subway entrance at the west side of the park near 16th St. With rotating ice cream (including vegan) flavors, expect sweet treats in the Square.

Popeye’s and its famous chicken sandwich have landed on the corner of University Place and 14th St.

The Union Square Partnership reports:

Amid the broader success of the Union Square area in 2024, the performance of 14th Street between 1st and 6th Avenues stands out as exceptional. This segment alone welcomed 18 new businesses in 2024, including Q4 openings such as Adonis Barbershop, Upperz Café & Bar, Kamisama, and Harlem’s famous soul food restaurant Amy Ruth’s. These family-owned establishments enhance Union Square’s vibrant and diverse retail and food scene.

Thanks to strong leasing activity this quarter, the storefront vacancy rate along 14th Street between 1st and 6th Avenues has dropped to 9%, with just one available ground-floor listing east of Broadway.

According to LiveXYZ, this is below the average vacancy rate for Manhattan Business Improvement Districts (BIDs) (16%) and the vacancy rate for the Union Square Partnership BID as a whole (16%).

Beyond retail growth, investments in residential developments and transit upgrades have modernized 14th Street’s appearance and accessibility at Union Square’s western gateway. The completion of upgrades to the F/L/M/1/2/3 subway station at 6th Avenue has made the station fully accessible, complementing new residential landmarks like FÖRENA (540 6th Avenue) and 101 West 14th Street at the intersection’s northern corners. Meanwhile, construction is underway on a 71-unit condominium at 525 6th Avenue on the southwest corner, poised to complete the transformation of this important intersection.

According to this NY Times story:

The city’s Department of Transportation has declared its pedestrian plaza on the north side of Union Square, the fourth such major street revamping along Broadway, an out-and-out success, despite some early qualms from residents.

The redesign, implemented about a year ago, banned most cars from the block of Broadway north of Union Square, between 17th and 18th Streets, and closed a traffic lane on Union Square North. Tables and chairs were placed on the closed-off areas, and the neighborhood’s green market was able to expand.

The idea was to simplify a particularly tricky intersection where a confusing jumble of traffic signals and two-directional car lanes had resulted in a string of pedestrian injuries.

But the plan initially met stiff opposition from residents and businesses in the area, who complained about traffic jams on residential streets and problems for delivery trucks. A raucous community board meeting resulted in outcry and a mass walkout from protesters.

One year later, the city’s traffic engineers say that the improvements, for cars and pedestrians alike, have been palpable. (Here’s a pdf link to the report.) And no businesses or store managers appear to have registered complaints with local officials.

Radar samples found that about 12 percent of cars on Broadway between 20th and 19th Streets were now exceeding the 30 mile-per-hour speed limit, down from 28 percent of cars before the changes. Pedestrians can navigate a shorter crosswalk at the north end of Union Square, and they are waiting a shorter time for a “walk” signal.

Bicycle riders, who benefited from an additional protected lane along East 17th Street, also appear to be enjoying the changes: the agency found a 16 percent jump in cyclists in the area on weekdays, and a 33 percent increase on weekends.

Still, automobile drivers now appear to be avoiding the stretch of Broadway south of Madison Square, where the street was reduced to a single lane of car traffic and the direct car connection through Union Square was severed.

The number of cars traveling on that stretch has dropped by about half since the plaza was installed, the report said. Some of those drivers may be choosing to take Fifth Avenue or Park Avenue South for southbound trips through the area, slightly slowing those routes. The average speed of taxis along Fifth Avenue fell slightly after the plaza was installed, and southbound trips on Park Avenue South took longer.

But the Transportation Department noted that average speed along West 18th Street, where residents were most fearful of jam-ups, rose by about 14 percent, to 7 m.p.h. from 6 m.p.h. And average speeds on Park Avenue South stayed relatively unchanged.

The Union Square Partnership, the neighborhood’s economic development group, conducted a door-to-door survey of area businesses, and 60 percent of those who responded said they were happy with the new traffic configuration. About 35 percent had no opinion.

Still to be determined: some illegal left turns at the always-dangerous perpendicular intersection of Union Square West and 14th Street. (Initially, the agency had hoped to close off parts of Union Square West entirely, but some businesses objected.) The city said it was working on new street adjustments to tackle the problem.

Here’s the news: “The New York City Water Board voted on Friday morning to approve a 14.5 percent increase for water and sewer rates, the largest increase since 1992. When the new rate is in place on July 1, according to the city’s Independent Budget Office, water rates will have risen a cumulative 77 percent since 2001, and double-digit increases are expected to keep coming for at least a few more years.”

This is one of those uncontrollable costs that bedevil the co-op’s budget every year. The only thing we can do about it: use less water. We’ve already taken steps to examine our infrastructure and make sure we have discovered any sources of waste and leaks. Other than that, it’s all about less consumption.

The corner of 4th Ave. and 13th St. is vacant once again.