Down the way on University Place is the new iteration of Pop Burger called Pop Pub. Eater.com has all the details. 
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Another name change for the restaurant on the 13th St. side. First it was Izu. Then it was Lemongrass at Izu. Then it was Shanghai Square. Now it’s Dragonfly. To which we say, whatever.
Later this year, Capital One will open a new banking concept in New York City’s Union Square with a large café, operated by Peet’s Coffee, and an upstairs lounge that will function as a communal work space, complete with free Wi-Fi.
Not unlike the Apple Store, the bank will serve customers with mobile tellers, who will have iPads on which they will handle transactions, rather than the standard glass window setup.
The bank already operates a number of Capital One 360 Cafés, where customers are invited to enjoy coffee while they learn about ways to manage their finances, but the upcoming location takes a page from the rising popularity of communal office spaces, which are increasingly common in New York City.
The basement of the café at 853 Broadway will be used as a classroom. Customers can take courses on mortgage financing and other topics.
The elevated café concept is expected to expand beyond Union Square; the bank is reportedly already looking to open a location in the SoHo neighborhood, but a deal has not yet been made.
From the Union Square Partnership:
Union Square’s fourth quarter performance capped a strong
2024, marked by year-over-year growth across key metrics:
Ground Floor Leasing: 49 new businesses opened in 2024,
with Union Square’s signature culinary scene driving 65%
of leasing activity.
Foot Traffic: An average of 370k daily trips in 2024
reflected a 4% increase over 2023, which itself saw a 15%
rise compared to 2022.
Consumer Spending: A 5% increase in 2024 over 2023,
fueled by higher spending at restaurants and bars (+7%),
entertainment (+18%), and retail (+3%), continuing upward
trajectories from 2023 (+8%) and 2022 (+17%).
In Q4, the district experienced a 23% surge in visits and a
28% jump in consumer spending during Urbanspace’s Union
Square Holiday Market, highlighting Union Square’s appeal for
unique experiences and shopping. With notable Q4 restaurant
openings such as Leon’s and Le Basque driving momentum,
18 new businesses are already set to debut in 2025. These
include Seahorse at the newly renovated W New York – Union
Square, Café Zaffri at The Twenty Two, and Flight Club,
signaling strong economic growth for the year ahead
The Union Square Business Improvement District is considering expanding its boundaries. If you have an opinion about that, take this survey.
